Superpages: Your Ticket To Local Traffic

Writing by Brick Marketing on Monday, September 24, 2007 Comments (1)

Have you tried Superpages? This is one of the best local advertising sources on the Internet. The sample ad above shows you how the ads on Superpages.com look – clean and crisp.

One of the things I like about Superpages is the ability to write an ad for mobile phone users. You can actually write your ad and include an add-on that is a pay-per-call feature, allowing mobile users to call you directly from the Internet. This is a dynamic feature for local small businesses. You only pay for each call and the bidding works just like it does for pay-per-click ads.

Other cool Superpages features include a Send feature, allowing users to send a particular ad to their friends, either to their e-mail or to their cell phone. Again, that’s a super powerful feature.

Superpages also includes maps and the ability of users to rate a business. This can be a very useful feature because your customers can go online and tell everyone what a wonderful service you provide. You can even target your Superpages ads for local or national business.

When considering where to advertise your local business, consider Superpages. It’s better than Yellow.

Comments (1) Category: Superpages.com

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1 Comment

Comment by Barry Hurd

Made Wednesday, 26 of September , 2007 at 12:06 pm

Superpages does have a pretty cool set of features (which I can say “thank you” too since I worked there for 8+ years), but site traffic is very granular and difficult to monetize, the sales force attempts to pollute effective advertising options with poor ones, and the price points fluctuate depending on the “special of the month”

The Superpages audience is a very unique “beast” of its own, which through effort and a little time can provide leads… but stay away from all the add-on services and advertising they will try to sell you.