Google Local Maps Adds Video
Writing by Brick Marketing on Sunday, December 16, 2007
How could you use this latest advancement in Google Local Maps to help promote your business? While Google has long had multimedia capabilities, they are beginning to incorporate these into Google Maps, giving business owners a huge advantage.
For local advertising, it is quite simple to create a short video, add it to YouTube and then include it on Google Local Maps. You don´t need a video production studio to create your own local business video, it´s quite easy to do so with a Handycam. There are some cheap or even free video editing software that is easy to learn and just about anyone can hack together a simple video that is worthy of YouTube.
The trick here is to set up a YouTube profile for your business. Include your business contact info and name and make sure you have any other details in the profile that you want the public to know about. Then, upload your video and submit it to Google Local Maps. Having more videos available is even better. They can be on anything local, the park, tourist sights, etc.
Now, when someone looks up your town on Google Local Maps, they will find your videos and hopefully will click on them. This takes them to your video page where your local advertising becomes useful. If viewers enjoy your video, they will click on your user name to see what else you have and to learn more about you . . . which will take them to your business profile. See how easy it is?
Category: Google Local
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