Google Local Maps Appearing in Search Results
Writing by Brick Marketing on Sunday, 23 of December , 2007 at 10:14 am
If you haven´t been added to Google local maps, you might want to consider it. Google local maps pop up now in the results when you do a local search and if your business isn´t in the running for that prized spot, it should be.
Obviously, not everyone will appear first in the search results, with a Google local map beside the business name, but you can certainly try. Larger cities and areas will have more competition, but smaller towns or areas of a city (Burnaby, Vancouver, for example) will be easier to rank for. You´ll need some very targeted keywords and lots of backlinks to make sure your business has the best chance possible to reach the top spot. So if anyone is searching for your city and your business area (Bedding stores in Houston, for example), having your business pop up with a map is a great boost for business.
Since only 27% or so of small businesses are currently utilizing the power of online advertising, now is the time to get in. You have a bit more time to build great backlinks than those businesses who come in during the new year, giving your business a better chance of ranking high in Google local searches. Definitely something to consider.
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