Use Yahoo Local to Get Noticed
Writing by Brick Marketing on Friday, 4 of January , 2008 at 6:12 pm
While Google may be the biggest player on the block, Yahoo Local is right behind them in terms of local online advertising. With a super easy to use interface, Yahoo Local is rapidly becoming a favorite among internet surfers who are looking for a local business.
There are several ways to find local businesses on Yahoo Local. First, at the top of the of the page, you have a simple search box where your search term can be typed in and then you select a location. Presto! You have a list of related businesses in the area you are looking for.
Yahoo Local also offers maps, clickable tag clouds with hot keywords, events and categories. However, perhaps one of the most useful areas on Yahoo Local is the reviews section. Here, you can read reviews on any of the businesses in the area you are looking at. This benefits both the user and the business (provided you get a good review!). If someone loves the ambiance and lasagna at your Italian restaurant enough to write about it on Yahoo Local, you have a pretty good chance of getting more customers through their review. Likewise, if someone is unhappy with the service, this could dissuade others from dining at your place.
Yahoo Local offers such a range of information for visitors to use, from maps and reviews to ads from the businesses themselves that it is a very valuable tool for local businesses. If you are looking to enter the world of local online advertising, this is a very good place to start.
Category: Yahoo Local
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