Local Search Engine Optimization: Advanced On-Page SEO Techniques

Writing by Brick Marketing on Sunday, 20 of January , 2008 at 3:32 pm

Yesterday, we looked at some methods of on-page local search engine optimization techniques to help boost your website´s search engine rankings. The ones covered yesterday were pretty basic and something that anyone can do, really. Today, we will take a look at some slightly more advanced local search engine optimization techniques. You´ll need to know a bit more to get these ones done, but you could also hire someone to help you integrate them into your blog.

Meta tags. Including your keywords in the meta tags of your webpage can really help with local search engine optimization.

Keyword tags. Add all your keywords and keyword phrases to the keyword tags. The latest version of Wordpress makes this super easy with a separate line below the posting area.

Text links. Using text links that have your keywords as the anchor text can help things as well.

No-follow tags. This can be very useful when linking out to a “bad neighborhood”. Search engines won´t penalize you for linking to sites they don´t approve of if you use a no-follow command.

Sitemap. A sitemap lets search engine bots find each and every page on your website quickly and easily and helps you rank higher for keywords.

Themed keywords. Use your primary keywords, but add other ones in the same topic category. For example if your keyword is “make money online”, you might also use “earn money” and “home business”.

These more advanced local search engine optimization techniques allow you to get higher rankings, thus bringing in more traffic. It´s a good idea to employ as many local search engine optimization methods as possible to boost your chances of making it to that number one spot.

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Category: Brick Marketing

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