Yahoo: The Local Pay Per Click Alternative

Writing by Brick Marketing on Tuesday, 1 of April , 2008 at 12:48 pm

When you hear “local pay per click”, you probably think of Google Adwords, but the truth is that there are quite a few other options out there for local pay per click. One huge on is Yahoo. Many people figure Yahoo is somewhat overshadowed by Google, and with the recent rumors of sale . . . Yahoo might not seem like the top choice. However, there are several reasons to try Yahoo out for your local pay per click needs.

Decide where your ad will rank. You can see how much you need to pay in order to boost your local pay per click ad to the #1 spot on Yahoo, which is a huge advantage of Adsense.

Quality ads get better positioning. Yahoo actually takes a look at how well your local pay per click ads are written, so with a top quality ad, you can get further than ever before.

Direct linking is permitted. With Yahoo, your local pay per click ads can link to an affiliate site, something that isn´t allowed with Google. This can be a huge benefit if you are into affiliate marketing.

Google and Yahoo aren´t the only local pay per click options out there. Do your research and consider advertising in more than one place to boost your results. You might be pleasantly surprised at how well things go for you with other types of advertising.

Category: Local Pay Per Click

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