Online Advertising Is Increasing

Writing by Brick Marketing on Sunday, 18 of May , 2008 at 7:49 am

According to the Interactive Advertising Bureau (IAB) report, display advertising online is increasing. In fact, online advertising in general is improving despite recessionary concerns.

Display advertising is up 34% according to the report. Classified advertising is up 16%. All other statistics don’t look too bad either.

This is a good sign for all of us. It means that online advertising is growing, which means online business must be growing. And I think rising oil prices might have something to do with this. People are driving less. That means they are spending more time online and that means more online business in general. This could very well continue for a good many years down the road. What small business owners - locally as well as global - need to think about doing at this juncture, is learning how to make the most of their online advertising opportunities.

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Category: Local Online Advertising

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