Social Media Sites: What Happens In Vegas Should Stay There

Writing by Brick Marketing on Wednesday, 23 of July , 2008 at 3:12 pm

It’s no secret that Social Media outlets add immense value to any local business. Professionals use social media sites like Facebook and LinkedIn to connect with other people and market themselves, their business, and their products.

Problems arise, however, when the more social aspects of Social Media take the spotlight away from the business aspects. The ease with which social media outlets let businesses and people connect also lend a certain amount of casualness to the atmosphere. Possibly too casual.

If you are using social media sites to capitalize on business contacts, don’t make the mistake of also using it to plan a three day bender with your buddies to Vegas. If you are going to use social media sites on a personal level, remember that if someone is looking up your name, they will find it:

A. With your business-oriented site (with possibly a well taken professional photo)
B. With your personal site (with possibly a more compromising photo)

In essence, a contact is going to see that the two sites are from the same person.

Many of today’s on-the-go professionals are also young, computer oriented people that have grown up with Social Media sites. If there are pictures of you from 12 years ago, passed out with beer cans tied to your hands, you can bet that those pictures are still out there. Don’t make it any easier for business contacts to find them by placing those “old college memories” on a social media site, no matter how funny they may be now. I can assure you that possible business contacts and clients won’t find the pictorial evidence of your wild days the least bit amusing.

If you wouldn’t want a client to see it, don’t have it out there.

                      Category: Social Media                      

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