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eCommerce

Open an online store

Open an online store: The top 10 free eCommerce platforms

Local Marketing by

How to open an online store? Which eCommerce platform to choose? Opening an online store is an essential activity for any company. The incessant growth of the e-commerce phenomenon, in fact, knows no limits with a net + 15% in the last two years. The data recorded by the latest Nielsen research leaves no room for doubt: consumers prefer online purchases. 95% of users active on the web have made at least one online purchase. The eCommerce market playing in billions. What are the reasons for this development? Simple: ultra-fast shipments, 24-hour purchase options and excellent payment authentication systems. Opening…

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SEO strategy for eCommerce

SEO strategy for eCommerce: The optimization of the online store is not a one-shot job!

Local SEO by

Developing an SEO strategy for eCommerce is an activity that must be carefully planned and must necessarily include medium and long-term steps. Those who deluded themselves to obtain the desired results in the face of a single one-time investment ended up irremediably to be disappointed, spending time and resources for a short-term result that had no other effect than a meteor effect: a moment of light and then oblivion. SEO activities need time to be effective, gradually gain thickness and are constantly monitored and re-calibrated. For this reason, a good strategy must provide that every single aspect is durable and,…

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