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Subjects Of Advertising Market

Subjects Of Advertising Market

The Interaction Of The Main Subjects Of Advertising Market

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Between the subjects of advertising market a variety of functional relationships are formed – from partnership to competition. It is believed that partnerships are usually established between the advertiser and of advertisements. It is these relationships are the cornerstone of the entire advertising process. Advertiser is the central figure in subjects of advertising market and the consumer of advertising services, therefore, advertisement producer is necessary, on the one hand, as much as possible to consider its consumption needs, and on the other hand, the rational use of the resources available to it. Competition forces of advertisements to think about the…

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