If the ad does not answer some essential questions, it will not work. We can summarize them in the five basic questions that every communicator must ask himself: what, who, when, where and how to analyze an advertisement. Before...
If the ad does not answer some essential questions, it will not work. We can summarize them in the five basic questions that every communicator must ask himself: what, who, when, where and how to analyze an advertisement. Before...