If your website needs to be updated, to adapt it to the new sales strategies of your company, you will probably have turned to a web agency that has proposed you to make a graphics redesign. But is it enough to have a website...
On any Sunday you find yourself walking in a shopping center: you buy something, using one of the many loyalty cards for the discount of the month, you connect to WiFi, or wander through various shops not having a clear idea of...
Like it or not: for a simple “communication” presence through a Fan Page, to manage a community with Facebook Groups or to try to grab some extra leads or sales by sponsoring posts or Facebook Ads. On the effective...
What factors have made local promotion on search engines important? If you scroll down in the next few minutes you will understand the importance of positioning yourself on local search. Why local search on Google is important? A...
You spend the day surfing the internet. With the arrival of mobile technology and the constant growth of new smart devices, it is rare that someone does not connect in 24 hours to the network. We go from one place to another...
In the Internet age there are a whole host of different Internet-based marketing strategies available to brands and businesses. From traditional methods such as email marketing to less tried-and-tested methods such as modern...
The success of Instagram Stories in 2018 has gone well beyond the most optimistic expectations, as demonstrated by the 400 million and pass of daily active users. For this reason, the fact that more and more companies have...
Local advertising is an effective and convenient tool, sometimes even totally free, to get in touch with customers close to you. In this article we will find out how to use digital resources to advertise locally … and we...
What is Local link building? The local link building is that segment of the local off-site marketing strategy that includes all the actions of optimization for search engines whose goal is to promote a site on the web through the...
The use of social networks has evolved over time. At first they were not as established as they are today. Its development in society has led to the management of these platforms also evolve as time progresses. LinkedIn is a...
One of the key elements for the success of a campaign on Facebook Ads is the correct segmentation of the public. Here’s how to effectively put it into practice … Effective audience segmentation is one of the winning...
