Advertising industry is a sector of the economy, which defines advertising as a product of economic activity and provides a social need for advertising services.…
The Functions of Advertising
There are four universal functions of advertising that performs any advertising campaign … 1) The economic functions. 2) The social functions. 3) The marketing functions.…
The Definition of Advertising Exposure
Definition Of Advertising: The word “advertising” is derived from the Latin word Reclamare, which means, “to approve, shout, shout, cry”, reflecting the existence of the…