The advertising market is part of the economic system is functioning in unity with other markets and developing within the framework of the general laws…
The Concept and Basic Information about The Advertising Market
The Definition Of “Advertising Market” In a narrow, economic sense, the advertising market is a place where the supply and demand for advertising services, and…
The Advertising Industry
Advertising industry is a sector of the economy, which defines advertising as a product of economic activity and provides a social need for advertising services.…
The Types Of Advertising
Types of advertising – A division of advertising on some of its varieties by a classification bases, depending on the purpose and objectives of advertising,…
The Advertising Objectives
Universal strategic goal of advertising or advertising objectives – cause the target audience of advertising desired advertiser reaction. In terms of advertising communication, it is…
The Functions of Advertising
There are four universal functions of advertising that performs any advertising campaign … 1) The economic functions. 2) The social functions. 3) The marketing functions.…