You spend the day surfing the internet. With the arrival of mobile technology and the constant growth of new smart devices, it is rare that someone does not connect in 24 hours to the network. We go from one place to another...
Author - Francisco Dawson
In the Internet age there are a whole host of different Internet-based marketing strategies available to brands and businesses. From traditional methods such as email marketing to less tried-and-tested methods such as modern...
The success of Instagram Stories in 2018 has gone well beyond the most optimistic expectations, as demonstrated by the 400 million and pass of daily active users. For this reason, the fact that more and more companies have...
Local advertising is an effective and convenient tool, sometimes even totally free, to get in touch with customers close to you. In this article we will find out how to use digital resources to advertise locally … and we...
What is Local link building? The local link building is that segment of the local off-site marketing strategy that includes all the actions of optimization for search engines whose goal is to promote a site on the web through the...
The use of social networks has evolved over time. At first they were not as established as they are today. Its development in society has led to the management of these platforms also evolve as time progresses. LinkedIn is a...
One of the key elements for the success of a campaign on Facebook Ads is the correct segmentation of the public. Here’s how to effectively put it into practice … Effective audience segmentation is one of the winning...
Despite the massive use of digital marketing in today’s landscape, prints and out-of-home (OOH) advertising are still among the most effective when it comes to reaching a localized target audience. Whether you are promoting a...
Developing an SEO strategy for eCommerce is an activity that must be carefully planned and must necessarily include medium and long-term steps. Those who deluded themselves to obtain the desired results in the face of a single...
If used well, email marketing remains an effective tool for most businesses: 8 guidelines to develop a perfect email marketing strategy. Despite the growing predominance of Social Media, email marketing remains one of the most...
Just as you read it … in this article, we will discuss with you to design your own brand. It is a matter of giving a few brushstrokes on the fundamental steps you must take to give identity to a company, project or personal...